Start by downloading the Frameworks

Download the Paid, Owned and Earned Framework:
PowerPoint | PDF

Download the Programme, Business and Channel Metrics Framework:
PowerPoint | PDF

Download the Social media measurement frameworks menu of potential metrics

Please Note: The Social media measurement frameworks menu of potential metrics are designed to help get you on your way but in no way are they prescriptive.

AMEC’s glossary of terms used in social media measurement:
http://amecorg.com/glossary/

Latest information from AMEC on social media measurement:
http://amecorg.com/social-media-measurement/

AMEC Standard Sources and Methodology Transparency Table
Download Transparency Table: Editable PDF | PowerPoint

AMEC’s short course in social media measurement:
http://amecorg.com/amec-college/new-short-course-in-social-media/

Keep up with the conversations about social media measurement on Twitter using #SMMStandards

Contacts

Johna Burke,
Global Managing Director
The International Association for Measurement and Evaluation of Communication (AMEC)
johna@amecorg.com
+44 1268 412414

OR

Richard Bagnall,
Chairman of AMEC Social Media Measurement Committee
CEO of PRIME Research UK
@richardbagnall